Last updated: 14 August 2026
Wigs4u is committed to protecting the privacy and personal information of our customers and website visitors.
This Privacy Policy explains how we collect, use, store and protect personal information provided to us through our website, by telephone, by email and during our dealings with customers.
1. Who we are
The organisation responsible for your personal information is:
WIGS4U
Algores Way, Wisbech, Cambs, PE13 2TQ
Website: www.wigs4u.co.uk
Telephone: 01945 587584
For data protection purposes, we are the data controller of the personal information described in this policy.
2. Information we may collect
Depending on how you interact with us, we may collect information including:
Payment information may be processed securely by our payment providers. We do not retain full card details unless specifically stated otherwise by the relevant payment system.
3. Online orders and purchases
When you place an order with us, we use the information you provide to:
Where processing is necessary to fulfil an order or provide a service you have requested, our lawful basis will normally be the performance of our contract with you.
We may also process information where necessary to comply with our legal obligations.
4. Wig-fitting appointments
When you book a wig-fitting appointment with us by telephone or another method, we may collect information required to arrange and provide that appointment.
This may include your name, telephone number and relevant appointment details.
We will only use this information for appropriate business purposes connected with providing our services and managing our relationship with you.
5. Post-appointment feedback emails
When you book a wig-fitting appointment, we may ask whether you are happy to provide your email address so that we can send you one short follow-up email after your appointment inviting you to provide feedback or leave a Google review.
Providing your email address for this purpose is optional.
We will explain the purpose when asking for your email address and will record whether you have agreed to receive the follow-up email.
If you agree, your email address will be used for this feedback purpose only as part of this process. We will not use it to send you general promotional or marketing emails unless you have separately agreed to receive those communications.
You can change your mind at any time before the email is sent by contacting us.
Once you have attended your appointment, we may send one feedback email containing a link allowing you to leave a Google review if you wish.
Leaving feedback or a review is entirely optional.
If you follow a link to Google or another third-party website, that organisation will process information in accordance with its own privacy policy.
Our lawful basis for using your email address for this specific feedback process is your consent.
6. Health or sensitive information
Some customers may voluntarily provide information concerning their health or medical circumstances when discussing their requirements for a wig or wig-fitting appointment.
Health information is considered particularly sensitive personal information under data protection law.
We will only collect or use this type of information where it is relevant and appropriate and where we have a lawful basis and an appropriate condition for processing it.
We will not use health or medical information for marketing purposes.
7. Customer communications
We may use your contact details where necessary to:
We will not use information collected for one purpose for an unrelated purpose unless we have a lawful reason to do so and have provided any required information to you.
8. Marketing
We will only send marketing emails or similar electronic marketing communications where permitted by law.
Where consent is required, you can withdraw that consent at any time.
The post-appointment feedback email described above is separate from our general marketing communications.
Agreeing to receive a feedback request does not mean that you have agreed to receive ongoing marketing emails from Wigs4u.
9. Cookies and website information
Our website may use cookies and similar technologies to operate correctly, remember preferences, understand how the website is used and, where applicable, support advertising or analytics.
Where required, we will ask for your consent before placing non-essential cookies on your device.
You can manage your cookie preferences through the cookie controls available on our website.
10. Sharing your information
We do not sell your personal information.
We may share personal information with trusted organisations where reasonably necessary to operate our business and provide our services, including:
We require service providers handling personal information on our behalf to protect that information appropriately.
11. International transfers
Some service providers we use may process personal information outside the United Kingdom.
Where personal information is transferred internationally, we will take appropriate steps to ensure that the information receives an appropriate level of protection as required by data protection law.
12. How long we keep your information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, accounting, tax, regulatory and business record-keeping requirements.
Different types of information may therefore be retained for different periods.
Information relating solely to the post-appointment feedback process will not be used for ongoing email marketing unless you have separately agreed to receive it.
We periodically review the personal information we hold and securely delete or anonymise information that we no longer need.
13. Keeping your information secure
We take reasonable technical and organisational measures to protect personal information against:
Access to personal information is limited to staff and service providers who reasonably need it for their work.
14. Your data protection rights
Depending on the circumstances, you may have the right to:
There is normally no charge for exercising your data protection rights.
To exercise any of these rights, please contact us using the details in this policy.
We may need to confirm your identity before fulfilling a request.
15. Complaints
If you have any concerns about how we use your personal information, please contact us first so that we have the opportunity to investigate and resolve your concern.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection regulator.
Further information is available from the ICO at www.ico.org.uk.
16. Third-party websites
Our website and emails may contain links to third-party websites, including Google.
We are not responsible for the privacy practices of other websites. If you follow a third-party link, you should review that organisation’s privacy information.
17. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, business practices or legal requirements.
The latest version will be published on our website together with the date it was last updated.
18. Contact us
If you have any questions about this Privacy Policy or how we use your personal information, please contact:
WIGS4U
Algores Way, Wisbech, Cambs, PE13 2TQ
Website: www.wigs4u.co.uk
Telephone: 01945 587584
